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New York Said
Craig Costello, Work in progress, Photo by J. Lewis

The Story of KRINK with Craig Costello

Amon Focus by Amon Focus
3 years ago
in Art in the Street
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Krink ® New York City, Courtesy Craig Costello
Krink ® New York City, Courtesy of Craig Costello

 

Listen to New York Said wherever you get your podcasts:
Apple Podcasts | Google Podcasts | Spotify | Stitcher | TuneIn

 

Krink: Graffiti, Art, and Invention should have been the title of this week’s podcast episode but it’s already the title of Craig Costello’s new book that just dropped with Rizzoli.

In this episode Craig and Amon talk about growing up in Queens, life in San Francisco, the birth of Krink, Alife, minimizing risk, field testing, racking and the challenges of growing a small business.

 

Krink: Graffiti, Art, and Invention By Craig Costello, Published by Rizzoli
Krink: Graffiti, Art, and Invention By Craig Costello, Published by Rizzoli

More About Craig

Craig Costello, aka KR, grew up in Queens, New York, where graffiti was part of the landscape and a symbol of the city. While living in San Francisco, he quickly garnered attention when his signature “KR” tag popped up throughout the city. As he became one of the more prominent figures on the streets of NYC and SF, he began to hone his craft by creating better tools launching his own line of homemade markers and mops, combining his moniker KR with the word INK. In Krink: Graffiti, Art, and Invention, Costello has compiled a visual memoir: from his early days of the ’80s and ’90s and launch with the hip New York City retailer Alife, which put his brand on the map, to his evolution as an artist and high-fashion collaborator.

Krink: Graffiti, Art, and Invention By Craig Costello, Published by Rizzoli
Krink: Graffiti, Art, and Invention By Craig Costello, Published by Rizzoli

More about the Book

The book showcases Costello’s seminal style and his extensive body of work, including site-specific installations around the world. It also chronicles his myriad collaborations with Alife, Nike, Coach, Moncler, Modernica, Marc Jacobs, Levi Strauss & Co., Mini (BMW), Carhartt, Casio G-Shock, Kidrobot, Medicom Toy, Stance, agnès b., and colette, among many others. Today, Costello’s reach and influence goes far beyond urban street culture. Krink has grown exponentially into a global artist materials brand with expanding collections of apparel, tools, and accessories; while Costello’s unique aesthetic can be seen on objects from sneakers to luxury goods to cars.

Krink: Graffiti, Art, and Invention is both stylish and informative, capturing the ethos of punk and hip-hop culture, and is sure to appeal to the fans of high/low cultural crossovers, as well as die-hard fans of street art and fashion.

Krink: Graffiti, Art, and Invention By Craig Costello, Published by Rizzoli
Krink: Graffiti, Art, and Invention By Craig Costello, Published by Rizzoli

 

Show Notes

Craig Costello

KRINK

Taking Risks

Conservative on the risk tip

Minimized Risk

Keeping KRINK a Secret 

Drippy Tags

Didn’t write graffiti on trains in the 80s

Ink tags

Ditto machine

Mimeograph

Supermarket ink

Grew up in New York

Graffiti traditions

Making ink

Being resourceful

Graffiti zines

Skills Magazine #7

TAKI 183

Cornbread

Silver KRINK

The early process of making KRINK

Field testing the product

Stop racking 

ESPO

The Art of Getting Over

Alife

Futura and Stash Recon Store

Getting press

The Fader

Keeping costs down

Learning things the hard way

No plan 

Pigment in solvent 

Graffiti carries a lot of baggage

Minimal actions

The Red Door

Sculptural piece

Beyond the Streets

Scaling up using color 

Using fire extinguishers

Skating banks at JFK

Infamy (Film)

Kunle Martins “Earsnot”

IRAK

Dash Snow

Giant silver drippy tags

Controlling the narrative 

Keep things extremely simple

Canon G7

Curious Artist 

Ricardo Gonzalez – It’s A Living

Shantell Martin

Built in aesthetic 

“Don’t Blame the Tool, Blame the Fool”

Hand made in small batches

Keeping the standard

Quality Control 

Trust yourself

Self-doubt

~~~
We would love to hear your thoughts on the episode. Leave a comment on the Apple Podcast App and don’t forget to rate the show.

Tags: abstract expressionismBookcontemporary artgallerygraffitimodern artstaff pickstreet art
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